Today we managed to do so much with the team – we had a meeting to discuss what we must have in the shop and arranged our responsibilities; reviewed stock to choose and style garments for photo shoot and submitted visual merchandising concept boards to get some feedback.
Photo shoot session is tomorrow and we still need to arrange everything with photographer, model and styling team so there is no time to rest.
There are some of the outfits that we will photograph on models tomorrow:
After talking to team we decided that easily accessible materials that we could use for Pop-Up shop are:
used packaging products (cardboard, paper)
We decided to continue researching ideas and submit our concept boards on Tuesday.
After seeing some geometrical light fittings I wanted to test if I could do anything similar using sticks that are being used to keep shoes straight. I politely asked if I could collect some from a local high street store. They were happy for me to take some so I made a few shapes – cutting them all to the same length and using hot glue. Those shapes can be connected together to make really big and impressive displays!
I liked our team member Sophie’s idea to use fingerprint decals for windows, however, I thought they should be smaller scale.
Another idea – using folded paper to create background for displays. Low-cost and easily achievable.
My final boards that include images from internet; my own images from retail stores and samples:
I visited the Dover Street Market for the first time after it moved from it’s original location to Haymarket. The store feels more spacious than before, has more luxurious feel but perfectly maintains its quirkiness with displays as creative as usual – it is definitely one of the best places to get visual merchandising inspiration. Some display ideas could be used for the pop-up store project which I am currently working on and I feel excited about sharing them with the rest of my team.
I had an opportunity to assist with People Tree sample sale which was held on 6th – 8th April in their London head office. After finding out more about fast-fashion’s impact on environment and garment production workers’ lives I felt that in my future career I would like to concentrate on making a positive change in fashion industry and volunteering was a great way to find out about one of the most ethical and sustainable fashion brands. I spent two days and a half helping to prepare for sale and working in showroom during the event.